Snapchat Tips

4 Steps to Engaging Customers - JC Sweet & Co.

4 Steps to Enhancing the Customer Experience with Social Media

At JC Sweet & Co. we are always looking for ways to better engage our audience through social media. We found this article on different ways you could enhance your customers experience through your small business’ social media. Social media marketing isn’t just about winning followers, it’s about engaging them Social media has been the […]

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Snapchat Campus Publisher - JC Sweet & Co.

Snapchat Announces Campus Publisher Stories to Boost Appeal with Students

Snap Inc. has now officially announced a new initiative After initially flagging their moves to partner with college newspapers to produce local campus editions of their publications for Snapchat Discover last month, Snap Inc. has now officially announced the new initiative, which will see them expand Publisher Stories to include school publications. As explained by

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How Snapchat Became The Leader In AR Without Really Trying

On any given day, Snapchat (NASDQ: SNAP) reaches 41% of all 18 to 34 year-olds in the United States. Reggie Brown’s sexting-app idea metamorphosed and it’s captured zeitgeist of a generation. Having grown from non-existence to 150 million daily active users in just about half a decade, Snapchat is where Facebook was 10 years ago. Its popularity has been meteoric

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Facebook vs, email

Facebook vs. Email: Why email reigns supreme (and always will)

There has been a lot of buzz around whether or not messaging apps such as Facebook Messenger, Snapchat and Slack will eliminate email for good, but email is a resilient ecosystem that took 30 years to evolve. Yes, time and again , many have touted the demise of email, but it won’t happen. In 2015,

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