How to Link Instagram to your Facebook Page in 4 Easy Steps

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How to Link Instagram to your Facebook Page in 4 Easy Steps

This article comes from Hootsuite.

How to Link Instagram to your Facebook Page in 4 Easy Steps

Linking your Instagram to your Facebook page has many benefits, including making it easier to manage your DMs.

Why link your Instagram to a Facebook page

These are the key benefits available when you link your Instagram account to a Facebook page.

Build customer trust

Don’t overlook the importance of providing a smooth online experience for customers. By connecting your accounts, your followers can have confidence they’re dealing with the same business, and you can offer seamless interactions.

Respond to messages quicker

When you link your Instagram and Facebook accounts you can manage your messages in one place. This makes it a lot easier to maintain a quick response time, and gives you access to more inbox tools, from customer labels to message filters.

Get sharper insights

With both platforms connected, you can compare audiences, post-performance, and more. See where your organic efforts are taking off, and identify where it makes the most sense to invest in promotions.

So you have an Instagram account and a Facebook page, but they’re not linked. To start, make sure you’re an admin of the Facebook page you wish to connect. And if you haven’t yet, convert to an Instagram business account.

Then follow these steps:

From Facebook

  1. Log in to Facebook and click Pages in the left menu.
  2. From your Facebook page, click Settings.
  3. Scroll down and select Instagram in the left column.
  4. Click Connect Account, and fill in your Instagram username and password.

From Instagram

  1. Log in to Instagram and go to your profile.
  2. Tap Edit Profile.
  3. Under Public Business/Profile Information, select Page.
  4. Choose the Facebook page you wish to connect to. If you don’t have one yet, tap Create a new Facebook page.

How to change a Facebook page linked to Instagram

Need to change the Facebook page linked to your Instagram account? Start by disconnecting the Facebook page you have connected:

  1. Log in to Facebook and click Pages in the left menu.
  2. From your Facebook page, go to Settings.
  3. In the left column, click Instagram.
  4. Scroll down and under Disconnect Instagram, click Disconnect.

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